Last updated: 19 October 2026
Privacy at 4Less.net
This notice explains personal information used in connection with 4Less.net. For privacy enquiries or requests, contact the site operator at [email protected]. You do not need an account to browse the comparison catalogue.
Information used by the service
Website requests can include your IP address, browser and device information, requested URL and request time. Our hosting and security services process technical request information to deliver pages and help protect the website. Search terms and URLs you request may appear in technical logs.
If you register or use account features, we process information such as your username, email address, account preferences and authentication records. If you contact us, we receive your message, contact information and any attachments you choose to send. Do not send passwords, payment-card details or unnecessary sensitive information.
Why information is processed
Information is used to provide requested pages and account functions, remember preferences, respond to enquiries, send necessary account messages, investigate problems and prevent abuse. Where UK or European data-protection law applies, relevant grounds may include performing a contract for account services, legitimate interests in running and securing the website, complying with legal obligations, and consent where required. A legitimate interest does not override your applicable rights.
Cookies and country selection
The website uses cookies for session and login functions, request security and preferences. The cc cookie remembers a country choice and is configured to last up to one year. Country selection may also use a country code supplied by our network provider based on the request IP address; this is not precise device location. Security cookies include xf_csrf. Other account cookies depend on which features you use.
See Cookie usage for information about the platform's cookie functions. You can manage cookies in your browser; blocking essential cookies can prevent login or other features from working. Consent will be required where applicable before non-essential cookies or similar technologies are used. Browsing this website is not, by itself, consent to optional processing.
Retailer links and click counts
Some retailer links pass through our redirect service, which increases an aggregate click count for that offer before sending you to the retailer. The click counter does not itself store a named customer record, although technical request logs may contain IP addresses and requested URLs. Once you follow an external link, that retailer receives your request and applies its own privacy and cookie policies. Affiliate links, where used, may also involve an affiliate network.
Service providers and disclosure
Hosting, network/security, email-delivery and spam-prevention providers may process information needed to perform their functions. For example, the site uses Cloudflare for network services, and some forms use hCaptcha as described below. Information may also be disclosed where required by law or necessary to protect the service and people's rights. We do not request payment-card information to browse or compare products.
Providers may process information in countries other than yours. Where international-transfer rules apply, the operator must ensure that an appropriate transfer mechanism or other lawful basis is in place. Contact us for information about the providers and safeguards relevant to your data.
Retention and security
Retention depends on the type of record and why it is needed, including account operation, support, security, backups and legal obligations. This notice does not promise a fixed deletion period for every system. Contact us about the retention of a particular record. Access controls and encrypted connections help protect information, but no online system can be guaranteed completely secure.
Your choices and rights
Depending on applicable law, you may have rights to access, correct or erase personal information, restrict or object to processing, obtain portable data, and withdraw consent without affecting earlier lawful processing. Some requests are subject to lawful exceptions. Email [email protected]; we may need proportionate information to verify your identity. Where the UK GDPR applies, requests are normally answered within one month, subject to permitted extensions.
You may complain to your local data-protection authority. In the UK, the authority is the Information Commissioner's Office (ICO).
Children and changes
Account registration is intended for people aged 13 or over. Contact us if you believe a child has supplied personal information inappropriately. We will update this notice when relevant practices change and show the revised date above.